How to Do Blog Commenting Effectively: The Ultimate Guide
This is a guest post by Anuradha Chawla.
Effectual daily blog commenting is an excellent approach to boost relationships with other bloggers, drive traffic, seek guest posting opportunities, amplify your knowledge, build links, attain expert status, and more.
You might have gone through conferences, blog posts, webinars, e-books, etc. on building readership; one of the first advice you receive is always to leave a comment or your opinion on other blogs.
Do you remember when you last commented on other blog posts? A week? A month?
Despite all you do for blogging, you should devote 1 hour daily to writing good blog comments. I think this would result in a better way than adding a few more tweets to your Twitter feed.
The don't lists of blog commenting is similar to guest blog posting list. Let's have a look on the list:
- Don't leave spun comment
- Don't give too many inbound links
- Don’t do either just to build links.
What makes a comment good?
How you frame your comment can have a significant effect on the perception of the people that visit your blog often. It clearly implies that you care for your readers by showing off their comments in an impressive and creative manner.
The elements of a great blog comment: A compelling and excellent blog comment has four parts.
Though you can exclude any of these as per requirement, but generally, you should make confident that your remark must have these four elements.
1. Opening: This is where you address the blogger with the name. You can commence the opening with a simple ‘Hi, ’ but it doesn’t seem as appealing as compared to ‘Hello XYZ.'
The opening is possibly the single part that is seldom dropped by the blog commenters, so let’s move to the next one.
2. Compliment: Straight after opening, give a compliment to the author. It is an optional part. There are stages when you don't need to compliment for e.g.: while replying to a comment or adding a phrase to the discussion.
If you happen to address the author and not responding the comment, you should simply praise the author for his brilliant content.
One single sentence is more than enough.
There are times when you have to add a phrase or a sentence from the article to compliment the author or just to make him sure that you actually read his post.
Yeah..you'll have to do it..in fact when you're a new commenter it's almost a must.
3. Point: After complimenting, you should add your point.
This is the point where you have to insert the valuable point, criticism or ask a question.It has to be very clear and well presented.
There should be no grammatical error.It has to be flawless and attractive. You can add links and resources.
There is no limit to the words but make it sure to have a message and state your point.
There can be different situations like sometimes you'll have to write 30 words, and at others, you might have to write 200 words. You should not worry about words, just stress on the value and the point.
4. Closing: End your comment with an excellent closing.
Don't forget to add your name at the end and add your designation and company, website, URL, etc. if you wish.
Some blogs allow this, but others don't.If others are all doing it, then you also should do.
Here are some of the screenshots of good blog comments with above said factors included:
Why Comment on Blogs?
Well, some reasons clarify the purpose of commenting on blogs:
Whenever you comment, you can get an inbound link to your blog.
You can get high-quality traffic from it, but don't expect too much visitors.
Whenever you leave a helpful comment, you get recognized as an authority by different users.
If your comments are impressive, gradually you can sometimes get invited to guest post.
Without wasting much of your precious time, I take you straight towards the best ways to do blog commenting that get traffic and attention:
1. Don't Comment on Links: The biggest sin that has been mostly seen is that people do blog comments only for SEO benefits. This results in the adoption of the inappropriate track.
The foremost purpose is to attain the true meaning and significance of blog commenting. There is no doubt that it has some complex elements, but eventually, you would gain the meaning by indulging in its practice.
This would lead you to better results in building readership. If you are only doing it for SEO purposes, it can threaten you with Google Link Building penalty scheme.
If you keep your focus only on leaving the number of comments daily or weekly then, you are probably going to stuck in a big problem.
Nevertheless, make an effort to comment naturally instead of evaluating the number of them on a daily basis.
2. Thorough Reading should be the priority: Couple of days ago, I happened to go through a post that could be an entirely analyzed and comprehended through its title.
But implementing this practice can really be a false approach and can refrain you from getting the link back from the comment.
Therefore an article has to be read before leaving a comment. And if you are unable to do the same, do share it on your social media sites so that author can notice it and might reward you accordingly.
3. Relevancy Matters: The popularity or engagement of the blog on which you comment doesn't matter much. The relevancy and link of the blog with the one of yours should be there.
Don’t just aim at popular blogs like The Huffington Post, Mashable, Techcrunch, etc. All of these blog comments would not boost your readers and can only get you blog tourists because their topic is diverse from that of yours.
Thus focus on commenting the related blogs that can lead to more engagement and popularity.
4. Read other comments too: It can be a really helping if you pay attention to other comments to as it can build up a link with other commenters. Though it is time-consuming.
It can give a growing boost towards the number of your readers. Simultaneously you can comprehend and analyze the diverse opinions of different bloggers.
5. Use your true Identity: Some bloggers mention fictitious and fancy names just to hide their true identity.
Those can be frustrating, and the author can mark your comment as spam and put in into the trash folder. In fact, Matt Cutts (from Google) created this video on that topic.
6. Explore for opportunities: Many times, you come across comments or questions beneath the blogs that are left unanswered.
You should grab this opportunity to show your knowledge and experience. This can build your image as an expert and can polish your identity.
7. Introduce a Gravatar: People prefer to view other people’s faces when they’re having a conversation. By allowing Gravatars, you automate this process and promote conversations.
Tip: I recommend to use your own Gravatar image. And for those who don’t have their own, use any custom Gravatar image, preferably than the typical geometric images or monsters.
Do's and Don'ts of Effectively Leaving Blog Comments:
- Comment Early
- Share an Example
- Add a point
- Respectively Disagree
- Write with personality
- Use humour
- Ask a Question
- Add Helpful Links
- Excessive Self-Linking
- One or Two Word Comments
- Profanity/Personal Attacks
- Keyword Stuffing
- Valueless Comments
- Commenting without reading a post
- Dominating a comment thread
- ’Anonymous’ Flaming
- Keyword Stuffed Names
- Excessive use of Signatures
What did I forget?
I'd love to get your feedback on the topic below. What type of different commenting practices do you use or you come across that are either impressive or annoying?
I'm really looking ahead for your responses on this post.