Are you looking for the perfect WordPress landing page plugin that will give your conversions a boost? You are in the right place.
Whether you want to grow your mailing list, generate more business leads, or increase your sales, we will help you find the right tool.
In this list, we have 10 of the best WP landing page tools on the market.
So let's dig in!
Thrive Architect is our top recommended landing page plugin because it offers two of the most important things: 1) the best visual editor, 2) quality templates for every type of landing page. On top of that, it will NOT break the bank.
Elementor is a close second. Their templates are pretty nice. The visual editor is almost just as good as Thrive's. And it's even just as affordable. In fact, you can download it for free and use it for as long as you'd like. Seriously.
LeadPages is one of the most popular landing page tools in the marketing community. They've got everything you'd need to start converting your traffic into leads and subscribers. And everything is done on their servers, so you'd need a plugin to connect your site to LeadPages.
Divi is a big name in the WordPress community. It's one of the most popular WP theme. Now there's a plugin version where you can build landing pages using the Divi editor and its page templates.
ClickFunnels is more than landing pages. It's also training program that shows you how to build funnels and generate sales from the leads you get from your landing pages. It's everything you need to build a business from wherever you want.
Thrive Architect is one of the most popular landing page plugins in all of WordPress. You are given access to very high-quality templates you can edit using the visual drag and drop builder.
There are nearly 300 landing page templates in total across multiple categories—homepage, thank you page, sales page, webinar signup, and more. Basically, what ever page you need in your funnel, Thrive Architect will help you build it.
The visual editor is an impressive piece of content creation machinery. It gives you the ability to add everything a conversion-focused landing page needs—lead generation forms, countdown timers, tables, testimonials, pricing tables, call-to-action boxes, and much much more.
In addition, you will be able to integrate your lead generation forms with any of the top email marketing softwares, such as CampaignMonitor, HubSpot, Mailchimp, MailerLite, and over a dozen more. You can even connect to a webinar platform like GoToWebinar.
There is still much to talk about. But we will save it for a proper in-depth Thrive Architect review.
Elementor is one of the most popular plugins on all of WordPress. It has given the WP community a powerful resource for creating very high-quality website content.
At its core, Elementor is a page builder, meaning you could use it to create all your content—blog posts and pages.
The plugin gives you a visual drag and drop editor that is one of the best on the market. This editor gives you the power to create pages that look so good they look like they were done by an expensive web developer. There are dozens of awesome design elements.
And with Elementor's landing page templates, you can build almost type of page you'd like. The only types of pages we couldn't find templates for were thank you pages, confirmation pages, and download pages. You would have to build these from scratch.
Like with every landing page tool on this list, we could go on and on for days. But, we'll save that for a super in-depth Elementor review.
LeadPages is a top notch landing page platform that is designed to help you generate leads, sales, and email subscribers. This online software gives you access to a visual drag and drop builder where editing your landing pages is a breeze.
Everything is done on the LeadPages platform. Meaning, you can conveniently access and manage all your assets on a single LeadPages dashboard.
The platform gives you three options when publishing a landing page: 1) send people directly to the landing page (www.yourdomain.lpages.co/landingpage); 2) download the HTML file and add the code to your site; 3) download the LeadPages plugin and publish it straight on WordPress.
There are about 200 landing page templates to choose from. Most of designed to convert your traffic into email subscribers and sales. Some, however, are for thank you pages, download pages, etc—which is great because not all landing page tools offer this and creating your own from scratch can be a very daunting task.
This is a versatile landing page builder. There is a ton more we could talk about. The split testing feature, for example. But we will wait to go in-depth in a proper LeadPages review.
Divi Builder is the plugin version of one of the most popular themes in all of WordPress — Elegant Themes' Divi.
The plugin gives you access to both front-end and back-end page builders. You can switch between in seconds with a click of a button.
The Divi Builder's visual editor is among the best on the market. It features a clean interface where the toolbar is pop-up box and not a static sidebar, which is very different from the others on this list.
There are dozens of awesome design elements—called modules—that will help you create any type of landing page. You've got CTAs, opt-in forms, contact forms, pricing tables, testimonials, countdown timers, and more.
Divi Builder also comes with more than 930 page templates across nearly 200, in what they call, layout packs. These pre-made packs are all industry-specific. But with a few tweaks, you can use any of them in any industry or niche.
One of the best things we like about Divi's layout packs is that they feature multiple types of pages—home, contact, about, services, pricing, and more.
The Divi Builder is great plugin. If you want to go in-depth to learn all about it, visit our Divi Builder review.
ClickFunnels is very different from all the others on this list. It is a sales funnel tool.. That means it helps you generate leads, nurture them, sell them something, and then sell again and again.
The way they do landing pages is awesome—probably better than most on this list. There are hundreds of templates for sales pages, opt-in pages, webinar pages, and everything within the funnels.
Their visual drag and drop editor makes the creation process a breeze. It's very similar to the Divi Builder in this way.
ClickFunnels also gives you access to Actionetics, an email marketing tool, and Backpack, an affiliate program management platform. This tool could really help you build a legitimate online business. You'll just need something to sell. ClickFunnels will give you everything you need to market it to the right people.
We could go on and on...and on and on. ClickFunnels offers a lot. It is more than just landing pages.
If you'd like a ton more detail, we're going in-depth in our ClickFunnels review.
InstaPage, like LeadPages, is a landing page platform to its core. That means the primary focus is to build landing pages and everything is done on InstaPage.
To publish a landing page on your WordPress website you would either have to connect your domain to your InstaPage account, or install the InstaPage plugin—which is both easy and convenient.
Creating a landing page with InstaPage is a pretty cool process. The visual front-end editor is a little different from the others. The only way we could explain it is it's like creating an image on Photoshop or Canva. I'd expect they change this because it can be quite frustrating when your design elements aren't centered automatically.
But there is a lot to love about this landing page tool. There are close to 100 templates, with dozens of options in every part of your funnel (ex: lead gen., thank you page, etc.).
You also get A/B split testing to find out what people like and heatmaps to find out where people click.
Do you want to go more in-depth? Check out our InstaPage review!
OptimizePress is a landing page plugin that offers more than just landing pages.
Yes, you get the landing page templates, the visual live editor, the email marketing/CRM integrations, and everything like that. But you also get access to an opt-in form tool, a membership site platform, and a WordPress theme (something like Divi).
Basically, OptimizePress gives you the tools you need to build a WordPress empire. 😀
They have some of the best landing page templates we've ever seen. This includes templates for opt-in pages, homepages, thank you pages, sales pages, webinar signup pages, and everything in between.
OptimizePress would be a great choice. Should definitely be a serious consideration when you're choosing which of these landing page plugins/platforms to go with.
If you would like to read more about this tool, we're going in-depth in our OptimizePress review.
The Beaver Builder plugin is one of the most popular page builders in all of WordPress. The free/lite version currently has 500,000+ active users and holds an almost perfect 5/5 star rating.
While it's primarily used to create normal WordPress pages such as blog articles, the Beaver Builder can also work for landing pages. It offers 30 templates.
And while they are mostly designed to be homepages, the plugin has elements/modules that can help you build other types of pages.
There's the button, the CTA, the pricing table, the subscribe form, all of which are key elements to sales pages and opt-in pages.
If you would like to go in detail, be sure to check out our Beaver Builder review.
Landingi is a very interesting landing page platform. It is a lot like LeadPages in that everything is done outside your WordPress dashboard. You would need a plugin to import your landing pages to your site.
Creating a landing page with Landingi was actually pretty easy for us, considering the visual drag and drop editor is a little different from the others. But that could be from our experience with these landing page tools.
The process is just like with any other tool on this list—name your page, choose a template, edit to your liking, and hit publish when done.
Landingi's editor is a lot like InstaPage's. In that it feels like graphic design software because the design elements/modules don't align automatically. But it makes up for it by giving you the settings to element's placement/margins/padding.
The landing page templates are pretty great, too. There are about 300 of them. Most of specific to an industry—but of course, with a few tweaks and edits, you can make them work in any niche.
Each template all come with its own thank you page, which is one of our favourite things about Landingi. These thank you pages, however, are quite simple. But when you get to know how to use Landingi to the fullest, you'll be able to design any type of page, even from scratch.
There's a lot more of Landingi to talk about. For example, they also offer a pop-up builder, lightboxes for 2-step opt-ins, easy A/B testing, and more.
If you want to learn more, be sure to check out our Landingi review.
Coming Soon Pro only focuses on one thing—coming soon and maintenance pages. While most of the tools on this list offer templates for these types of pages, SeedProd takes it to another level.
The visual editor may not be drag and drop, but it is real time. You make your edits within the sidebar and see what it'll look like as you type.
Coming Soon Pro (CSP) is jam-packed with helpful features. In terms of design, you'll get access to over 500,000 free stock images, video backgrounds, hundreds of fonts, countdown timers, and more.
One of the coolest thing about CSP is the access controls. This lets you choose who sees what's behind your homepage. You could even create a custom link and ask someone for feedback before launching your site.
There is a ton more we could talk about. There's the autoresponder, the custom thank you page, the social engagement, and even a redirect feature where visitors would automatically get sent to a different website.
Do you want more details? We go in-depth in our Coming Soon Pro review.
Choosing between 10 of the best landing pages tools and plugins is a tough task. If you are having trouble deciding, no worries. There are a number of things to look out for:
And don't forget your budget and personal preference!
It's actually pretty close. We believe that Elementor is doing great things. The powerful editor is one of the best out there. The only issue we have is it does not support A/B testing functionality.
Then there's ClickFunnels. This is one advanced platform. You'd basically be getting everything you need to build a sustainable online business. All you'd need is a quality, helpful product you could either create your own or promote other people's for a commission.
If you can afford the larger monthly cost, then I'd highly recommend you go for ClickFunnels.
However, if you're looking for the best landing page plugin that gives you all the best features and functionality, but also fits in every type of budget, then Thrive Architect is your best choice.
Julian is a blogger, an affiliate, and a niche explorer. He loves everything in internet marketing. He also runs other blogs, such as AffiliMarketer. You can also find him sharing tips and resources on Twitter. Check him out.
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